Meet our team

Our global team is passionate about driving improvements in responsible and ethical business practices.

The ICTI Ethical Toy Program is overseen by our independent, multi-stakeholder Governing Board. The board is made up of representatives from toy brands & retailers, factories, associations and civil society organizations.

Are you a responsible sourcing professional passionate about making a difference? Check out our current vacancies here.

Carmel Giblin

President & CEO

Carmel Giblin is the President & CEO of the ICTI Ethical Toy Program and has been with the organisation since February 2015. She is responsible for the overall success of the Ethical Toy Program globally.  

Carmel believes passionately that businesses globally have a duty to behave responsibly, at all times protecting the rights of their workers, the communities in which they operate and the environment in which they live and work and is proud to be part of the world’s leading initiative committed to improving the lives of workers involved in toy and juvenile products production.

Before joining the Ethical Toy Program, Carmel was the CEO of Sedex for five years – an organisation that, under her leadership, grew to become the largest technology and services company operating in the responsible sourcing sector globally.

Carmel’s earlier roles include: Head of Corporate Responsibility & Accessibility at Sky, Europe’s leading entertainment company, Buyer at retailers Somerfield, Waitrose, and Exxon Mobil and in supplier organisations Britvic Soft Drinks and Allied Domecq in roles that included customer management, risk management and organisational design and effectiveness reviews.

Languages spoken: English

Follow Carmel on Twitter: @CarmelGiblin

Johnny Kong

General Manager, Asia Operations

Johnny joined the ICTI Ethical Toy Program as the General Manager of Asia Operations in February 2017. He is responsible for overseeing the monitoring and development of the Ethical Toy Program program, ensuring quality and integrity throughout its implementation, advancing the Connect Platform, and supporting delivery of world class training and capability building programs.

Before joining the Ethical Toy Program, Johnny worked at Decolav, a US-based design house of high-quality furniture and bathroom products, where he was the Managing Director of Asia Operations. Prior to this, he was the Senior Sourcing Manager at Lowe’s Global Sourcing Hong Kong Ltd. He brings a wealth of leadership and operational management experience to the Ethical Toy Program team, gained from his 15 years working in the international manufacturing industry.

He received a Bachelor of Engineering at the University of Victoria in Canada and a Master of Science in Engineering Management at the City University of Hong Kong.

Languages spoken: Cantonese, English, Mandarin

Mark Robertson

Senior Vice President, Communications and Stakeholder Engagement

Mark Robertson is Senior Vice President, Communications and Stakeholder Engagement at the ICTI Ethical Toy Program and has been with the organization since August 2015. A member of the Senior Leadership Team, Mark is responsible for communications and leads the Ethical Toy Program’s engagement with sustainability stakeholders around the world.Mark is passionate about sustainability, and a firm believer that being more responsible creates better businesses. Before joining the Ethical Toy Program, Mark was Head of Marketing & Communications at Sedex Global where he led the organization’s press, public relations and marketing work. Prior to Mark was Head of Communications at responsible investment research firm EIRIS Vigeo. Mark is a graduate in Environmental Science and is a qualified Associate Member of the Chartered Institute of Marketing (ACIM).

Languages spoken: English

Follow Mark on Twitter: @CSRCommunicator

Sarah Ng

Manager, Corporate Communications

Sarah joined the ICTI Ethical Toy Program in September 2012 as Communications Officer and was promoted to Corporate Communications Manager afterward. She reports to Mark and serves as an integral member of the global communications team overseeing external & internal communications strategies in Asia.

Sarah received a Bachelor in Linguistics from the University of Waikato and a Master of Arts in Language Studies from the Hong Kong Baptist University. She previously managed communications and public relations at one of the leading NGOs for their Greater China area and has always been interested in the CSR sector.

Languages spoken: Cantonese, English, Mandarin, Japanese (basic)

Follow Sarah on Twitter: @_NgSarah

Áine McCarthy

Assistant Manager, Marketing and Communications

Áine joined the ICTI Ethical Toy Program in September 2015 as Communications Assistant and was subsequently promoted to Assistant Manager, Marketing and Communications. Áine is based in the London office and works principally on marketing, branding, and communications. Áine holds a BA in French and Management from King’s College London. She brings experience in digital marketing and graphic design and is passionate about design and business as a force for good.

Languages spoken: English, French

Follow Áine on Twitter: @ainemc

Bella Ma

Assistant, Corporate Communications

Bella joined the ICTI Ethical Toy Program in September 2016 and is based in Hong Kong.  She received a BA in Global Creative Industries and Sociology from The University of Hong Kong in 2016. Her main duties at the Ethical Toy Program include translation, digital communications and provide assistance to external & in-house events in the region.   

Languages spoken: Cantonese, English, Mandarin

Follow Bella on Twitter: @bellama_mhm

Mandy Yuen

Accounting Clerk, Finance, Human Resources & Administration

Mandy joined the ICTI Ethical Toy Program in June 2017, her responsibilities include support daily accounting duties, and assist the preparation of month end closing and accounting reports, as well as provide support to the Human Resources functions. Mandy brings over 10 years accounting experience which gained from various industries, trading, properties, and entertainment. She based in Hong Kong and reporting to the Supervisor of Finance, Human Resources & Administration Department.

Languages spoken: Cantonese, English, Mandarin

Amy Yueng

Assistant, Human Resources & Administration

Amy has been employed by the ICTI Ethical Toy Program as Assistant since 2008. She is responsible for reception duties at the front desk and provides general administration assistance to the staff.

Languages spoken: Cantonese, English, Mandarin

Kathy Leung

Administrative Assistant, Finance, Human Resources & Administration

Kathy joined the ICTI Ethical Toy Program in February 2018 as Administrative Assistant of Finance, Human Resources & Administration Department based in Hong Kong. With over 3 years of experience in Accounting, Kathy is responsible for supporting daily accounting duties while providing office administrative and clerical assistance to the Human Resources functions.

 Languages spoken: Cantonese, English, Mandarin

Philip Liu

Senior Specialist, Integrity & Sustainability

Philip joined the ICTI Ethical Toy Program in January 2016 as Senior Specialist and was part of the Program Monitoring & Development Team before his recognition transfer to Integrity & Sustainability in 2017. Philip is mainly responsible for originating strategies to strengthen integrity of the Ethical Toy Program by setting out approaches to implement integrity polices & investigations. He also supervises anti-corruption training for factories and auditors.

Philip holds a Bachelor of law, is certified as an IRCA Leader Auditor and has 10 years of social compliance experience. Before joining the Ethical Toy Program, Philip led a team of 10, in one of the largest multinational audit firms, assuring report quality and assessing the capability of new auditors.

Languages spoken: English, Mandarin

April Yu

Assistant Manager, Program Monitoring & Development

April joined the ICTI Ethical Toy Program in July 2012 as the team’s Supervisor based in China. She reports directly to the team Manager and is responsible for audit report review, seal approval, QC audits and other related technical issues. April is additionally accredited as an RBA and Ethical Toy Program auditor and holds an SA8000 certificate. She previously worked for a third party audit firm where she performed audits in mainland China and Southeast Asia.

Languages spoken: English, Mandarin

Jojo Li

Assistant Manager, Program Monitoring & Development

Jojo joined the ICTI Ethical Toy Program in March 2013 as Senior Specialist and was later promoted to Supervisor of the department in Jan 2015. Jojo is stationed in China, and is responsible for aduit firm management, factory training, auditor training, and policy updates. Prior to joining the Ethical Toy Program, Jojo spent six years working in social auditing in a third-party audit firm where she supervised a group of 12 social compliance auditors.

Languages spoken: English, Mandarin

Eric Lin

Senior Specialist, Program Monitoring & Development

Eric joined the ICTI Ethical Toy Program in May 2014 as Senior Specialist based in China. He is responsible for QC audits, audit firm management, monitoring audit quality of accredited firms and conducting factory training. Eric holds an IRCA SA8000 certificate and has 12 years of social compliance experience in brands, retailers and trading companies where he conducted COC and C-TPAT audits and monitored sustainable programs for factories in mainland China and Vietnam.  

Languages spoken: Cantonese, English, Mandarin

Serena Zhong

Senior Specialist, Program Monitoring & Development

Serena joined the ICTI Ethical Toy Program in March 2016 as Specialist based in China and was later promoted to Senior Specialist. She is responsible for conducting factory social audits, supporting factories on the implementation of appropriate corrective action plans, performing QC audits and assisting in auditor & factory training, as well as managing the accredited audit firms. Before joining the Ethical Toy Program, she worked at an Ethical Toy Program accredited audit firm as an auditor and technical reviewer for 4 years on EMS and C-TPAT audits. Serena is an accredited Ethical Toy Program auditor and holds an IRCA ISO14000 certificate.

Languages spoken: English, Mandarin, Japanese (basic)

David Liu

Specialist, Program Monitoring & Development

David joined the ICTI Ethical Toy Program in May 2016 as Specialist based in China. He is responsible for performing QC audits, reviewing audit reports, and monitoring the audit quality of accredited parties. David has over 10 years of social audit experience at brands and international trading companies where he conducted factory audits and provided trainings for factories in mainland China for continuous improvement. David holds a SA8000 certificate.

Languages spoken: English, Mandarin, Cantonese (basic)

Freeman Fang

Senior Engineer, Program Monitoring & Development

Freeman joined the ICTI Ethical Toy Program in May 2017 as Senior Engineer of Program Monitoring & Development Department based in Hong Kong. He is responsible for the development and enhancement of the Connect Platform to ensure the program operation is effective. He brings over 10 years of solid experience in QA and Manufacturing.

Freeman received a Bachelor of Engineering in Electronics and Communication Engineering from City University of Hong Kong.

Languages spoken: Cantonese, English, Mandarin

Fiona Leung

Senior Executive Officer, Program Support & Engagement

Fiona joined the ICTI Ethical Toy Program in June 2015 as Executive Officer under the Program Support & Engagement Team and was later promoted to Senior Executive Officer. Fiona is responsible for daily coordination between factories and audit firms in connection with program registration and auditing process.

Languages spoken: Cantonese, English, Mandarin

Sam He

Senior Specialist, Program Support & Engagement

Sam joined the ICTI Ethical Toy Program in May 2016 as Senior Specialist based in China. Sam is responsible for factory training and auditor training, and handing technical enquiries from factories. He holds an SA 8000 certificate with more than 11 years’ experience in supply chain management and factory management. He previously worked as senior compliance consultant helping factories in mainland China to develop and verify the implementation of corrective plans.

Languages spoken: Mandarin, English, Cantonese

Molly Jiang

Supervisor, Program Support & Engagement

Molly joined the ICTI Ethical Toy Program in July 2013 as Specialist based in China. During her first two years with the organization, she was responsible for conducting factory social audits, supporting factories in the implementation of the appropriate corrective actions plan and performing QC audits. Since 2015, she has started focusing on the worker well-being program such as Ethical Toy Program Worker Helpline and Family-Friendly Spaces (FFS) program to advance the working conditions and well-being for the workers. Molly has 8 years social audit experiences at factories and 2 years at brands; she is also experienced in human resource management.

Languages spoken: Mandarin, English, Cantonese (basic)

Nancy Chen

Specialist, Program Support & Engagement

Nancy joined the ICTI Ethical Toy Program in October 2016 as Specialist based in China. Nancy is responsible for factory & auditor training, as well as handling technical inquiries from factories. Nancy has more than 10 years’ experience working for multinational electronic manufacturing factory and Telecoms company, she worked to monitor the compliance status and sustainable development in the supply chain. Nancy also holds ISO14001, OHSAS18000, and SA 8000 certificates.

Languages spoken: Mandarin, English

Ann Mou

Specialist, Program Support & Engagement

Ann joined the ICTI Ethical Toy Program in January 2018 as Specialist based in China. Ann is responsible for maintaining the Worker Helpline service by providing advices and counseling to factory workers on work-related and personal affairs.

 

Languages spoken: Mandarin, English

Maria Cattaui

Co-Chair, Governing Board

Maria Livanos Cattaui was Secretary General of the International Chamber of Commerce from 1996 to 2005.  She has championed the role of world business in the global economy. She has been instrumental in establishing a global partnership between business and the United Nations, leading to greater business input into UN economic activities. Ms. Cattaui worked with the World Economic Forum in Geneva from 1977 to 1996, where she became Managing Director, responsible for the celebrated Annual Meeting in Davos, building the public awareness it enjoys today.

She holds Executive Board, Board and Advisory Board memberships on many organizations and institutions, including the Open Society Foundations, International Crisis Group (Brussels), the Institute of International Education (New York), the National Bureau of Asian Research (Seattle) ICT4Peace Foundation (Switzerland), among others.

Ms. Cattaui, of Greek origin and Swiss nationality, was educated in the United States. She graduated with honors from Harvard University and holds an honorary Doctor of Laws degree from York University, Toronto.

T.S. Wong

Co-Chair, Governing Board

T.S. Wong is Chairman and Founder of Jetta Company Limited.  Under Mr. Wong’s leadership over the past three decades, Jetta has become one of the world’s largest and most reputable OEM manufacturers and has achieved enormous success invarious markets worldwide.

Dedicated to promoting the toy industry, Mr. Wong was the first Asian to become President of the International Council of Toy Industries and served in this role between 2004 and 2007.  He was instrumental in formulating and promoting the Council’s Code of Business Conduct that has formed the basis of unified factory audit standards, the ICTI Ethical Toy Program.  He has also served as Advisor to the General Committee of the Toys Manufacturers’ Association of Hong Kong 2012-2014 and Honorary President of the Hong Kong Toys Council since 2001.

While heavily engaged with his business, Mr. Wong is also strongly committed to philanthropic work.  In 1998, he founded the Jetta Charitable Foundation which has given financial support to the construction of about sixty schools, and provided sponsorships and donations for various educational foundations in the Chinese mainland.

Mr. Wong’s contributions also extend beyond Hong Kong to the Mainland community.  He is currently a member of the Executive Committee of the People’s Political Consultative Conference in Guangzhou, and has served as Honorary Chairman of the Chamber of Commerce of Guangzhou Foreign Investment Enterprise since 2005.

Mr. Wong has received many awards for his contributions to the toy industry, including the Outstanding Award of the Hong Kong Toy Industry in 2001 and the Industrialist of the Year Award 2011.  He was named Honorary Citizen of Guangzhou in 1993, and was presented the Hong Kong Polytechnic University Outstanding Alumni Award in 2009.

Alan Hassenfeld

Chair Emeritus, Governing Board

Alan Hassenfeld is the former Chairman of the Board and Chief Executive Officer of Hasbro, Inc., a multi-billion dollar international toy company. Under his leadership, Hasbro has become a worldwide leader in children’s and family entertainment. Its brands and products are some of the most recognizable and respected throughout the world.

Alan is a business leader with a passion for philanthropy. His far-reaching impact has crossed local, regional, national and international borders. From the beginning of his career, he has been involved in literally hundreds of charitable and social causes. His enthusiasm and spirit has touched the lives of millions of people—and impacted communities across the world. Whether he is fighting for the human rights of manufacturing workers in Asia or making decisions as the Chairman of the Scholar Athlete Games, his energy and guidance always provide positive results.

Alan believes in active leadership. Through his charitable work and foundation participation, he has the ability to stay involved in hundreds of community, social and political causes. These include primarily children’s issues, social responsibility, and political reform. His goal is always to focus on what can be done better and what needs to be developed in order to establish foundations for future success.

Mr. Hassenfeld has been honored many times for his efforts. His awards come from diverse organizations including universities, charitable organizations, political and religious communities as well as corporate institutes. Many are lifetime awards—which is a reflection of his beliefs. Alan has focused much time throughout his life on issues and concerns throughout the world. He used his position as Chairman of the Board at Hasbro to break barriers and build foundations, positively affecting the lives of people across the world.

Mr. Hassenfeld has a Bachelor of Arts degree from the University of Pennsylvania. He has numerous honorary degrees from prestigious universities around the world. He lives in Rhode Island, USA with his wife.

Alan Munn

Governing Board Member

Alan Edward Munn served as President and CEO of Tomy Europe from 1995 to 2005. Prior to joining Tomy, he was Senior V.P with Hasbro International, a position he held following the acquisition of Milton Bradley in 1984. He was Managing Director of Milton Bradley, UK, Holland and Eire from 1976-1984. A former management consultant, he was brought into Airfix Industries and then joined them from 1971 until 1976 as Deputy Managing Director.

In 1982, he was elected to the board of the British Toy and Hobby Association (BTHA) and was a director until retirement in March 2005. He was appointed Chairman from 1990-1992 and President from 1993-1996. Whilst Chairman, he went on to form Toy Industries of Europe (TIE), a Brussels-based action group representing the interests of the European toy industry. He was Chairman of TIE from 2000-2002 and President from 2002-2004. Also during his Chairmanship of the BTHA, he formed the Toy Trust, which is the UK toy industries’ charity for disadvantaged children. During his 10 years as chairman, more than £2,000,000 was raised and distributed to children’s charities both in the UK and International. He continues to serve on the Toy Trust committee.

In February 2005, Alan was honored by the Toy Retailers Association with a Lifetime Achievement Award for services to the toy industry. In June 2010, the BTHA also awarded Alan with a Lifetime Achievement Award in recognition of his work with the Toy Trust and contribution to the toy industry.

Auret van Heerden

Governing Board Member

Auret van Heerden has over 40 years’ experience working on issues of human and labor rights. He began as a student in apartheid South Africa, serving two terms as President of the National Union of South African Students. After graduating he launched a number of NGO’s before going into exile in 1987.

He spent a dozen years with the ILO, two years as Labour Attaché in the South African Permanent Mission in Geneva, and 13 years as head of the Fair Labor Association before stepping down in December 2013.

He is currently developing a new Academy for Sustainable Business with campuses in China and elsewhere, and providing advisory services through his consultancy, Equiception. He serves on the Board of the Institute for Human Rights and Business and the Sustainability Advisory Board of Nespresso.

C.K. Yeung

Governing Board Member

C.K. is a Hong Kong toy industry icon with over 55 years of service in the industry since the start of his career in 1962. For over 20 years he has served as Executive Committee in Hong Kong Toys Council and later in Toys Manufacturers Association of Hong Kong. Chairman of Toy Advisory Committee, Hong Kong Trade Development Council. Throughout his varied career he worked in a number of different toy companies, most recently as Managing Director and Vice Chairman of Blue Box Holdings Ltd. until his retirement in 2014.

Edena Low

Governing Board Member

Edena Low is Vice President, Corporate Social Responsibility and Environmental, Health & Safety (EH&S) at Mattel, Inc. In her role, Edena is responsible for creating a world-class Responsible Supply Chain, encompassing Workplace Safety & Health, Environmental Sustainability and Socially Responsible Manufacturing.  Edena is focused heavily on partnership with line management to build a culture of care at Mattel and for their business partners throughout their global supply chain. 

Edena is also responsible for Mattel’s Responsible Supply Chain Standards, making sure that all of their workplaces provide a safe work environment, treat employees fairly and ethically, and comply with local labor laws and industry standards.  She also ensures that Mattel lives up to its commitments to reduce its impact on the planet. In additional to her global responsibilities, Edena has oversight for Mattel’s External Affairs in the Asia Pacific region.  She is based in Hong Kong.  

Prior to joining Mattel, Edena was Chief Operating Officer for North Asia and Vice President of Asia Pacific Legal and Government Relations at Wyndham Worldwide where she had lead business teams in introducing shared ownership models to the region, including best practices in regulation, and consumer protection mechanisms for the industry.  She was a key member of the regional leadership team, and had responsibility for the North Asia business.  

Edena formally trained as a lawyer, graduating with honours from the University of London, and began her career as a corporate lawyer at Singapore’s largest law firm of Allen & Gledhill, before deciding to take her skills in-house and has had stints at American Standard, Iomega and Ingram Micro, all US-listed corporations, where she was regional counsel.

Geoffrey Greenberg

Governing Board Member

Geoffrey Greenberg is Co-President of Just Play Toys, LLC. Geoffrey Greenberg is Co-Founder of Just Play, LLC, the #7 toy company in North America. Since its inception in 2010, he has overseen Product Development, Marketing, Licensing, and Operations. He was instrumental in establishing Just Play’s operations in Asia, building an office of over 200 people as well as forming manufacturing and R&D facilities. Domestically, he was responsible for building the team and facilities in the Pennsylvania and California corporate offices of over 100 people.

Jonas Moberg

Governing Board Member

Jonas Moberg is Head of the EITI International Secretariat. Before joining the Extractive Industries Transparency Initiative (EITI) in 2007, Jonas was a Senior Advisor to the UN Global Compact. Prior to that, he was Director Corporate Policy and Practice at the Prince of Wales International Business Leaders Forum, London, which he joined 2002. At IBLF he oversaw the Forum’s programmes ‘Business and Human Right and Conflict’ and ‘Business and Corruption’.

During 1996-2002 Jonas worked for the Swedish Ministry for Foreign Affairs. During this tenure he worked at the Foreign Ministry in Stockholm and was posted to Mozambique and the United Kingdom.

Jonas holds Masters degrees in Law from the University of Stockholm and the London School of Economics. During 1992-1996 he was the vice chairman of the Swedish National Committee for United World Colleges.

Jonas has documented his experience and learning from eight years of managing the EITI in a book co-written by Deputy Head, Eddie Rich: Beyond Governments: Making Collective Governance Work - Lessons from the EITI (2015). 

Jonas is married to Jenny and they have three sons.

Mary Beth Goodman

Governing Board Member

Mary Beth Goodman is an international development and anticorruption policy expert who has worked with governments, civil society organizations, the private sector and international institutions to advance human rights and social justice.

She served as the Special Assistant to President Obama and Senior Director for Development, Democracy and Humanitarian Affairs at the White House, where she was responsible for advising the President and National Security Advisor on a wide range of issues.  

Ms. Goodman previously served as a U.S. diplomat including in a variety of overseas postings and in Washington, D.C.  During her career, she developed and negotiated economic, trade, extractives, energy, and infrastructure agreements and worked on a broad range of international economic and development issues.

Prior to that, Ms. Goodman practiced international trade law and worked as an attorney-advisor for U.S. Customs and Border Protection at the Department of Homeland Security.  She participated in the negotiations of several free trade agreements and oversaw the implementation of preferential trade programs for Africa and the Caribbean.  She advised clients on the classification and rules of origin for imported goods as well as compliance with retaliatory trade sanctions.

Ms. Goodman earned an L.L.M. in International & Comparative Law from Georgetown University Law Center, a Juris Doctor from Chicago-Kent College of Law, and a Bachelor of Arts from James Madison University.  She is a member of the Council on Foreign Relations and a certified mediator in conflict resolution.

May Liang

Governing Board Member

May Liang is President of the China Toy and Juvenile Products Association (CTJPA). In addition, Mrs. Liang has assumed the role of President of the International Council of Toy Industry (ICTI) since 2015. Prior to becoming President of CTJPA, she was Executive Vice President from 2005 until 2014 and Secretary General from 2000 until 2004. 

She also serves as Vice Chair of China National Toy Standard Committee and China CCC Committee. Mrs. Liang has served as experienced industry advisor with the Ministry of Industry and Information Technology (MIIT), the General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ), China National Accreditation Service for Conformity Assessment (CNASCA), and National Science and Technology Awards Committee(NSTAC). Prior to joining CTJPA, she had 15 years of experience in government agency, research institute, trading cooperation and engineering factory. Mrs. Liang holds a Master of Engineering from China and an M.B.A. from the United States. 

Michael Widman

Governing Board Member

Michael Widman is an international business, legal and compliance professional providing strategic and operational advice to consumer brands, retailers and licensees in the areas of responsible sourcing initiatives, social compliance programs, and licensing arrangements.

Until recently, Mr. Widman was head of The Walt Disney Company's International Labor Standards (ILS) Program where he built and managed one of the largest and most successful social compliance programs in the world.  During his tenure at Disney, Mr. Widman’s responsibilities included managing a global team in developing and implementing Disney’s strategies and policies relating to the ethical production of Disney’s branded consumer products in Disney’s vertical retail and licensing businesses; overseeing Disney’s global ILS facility monitoring and compliance program; and managing external stakeholder engagement, collaboration and communication activities in the labor standards area.  Mr. Widman also conceived Disney's Supply Chain Investment Program that has provided millions of dollars of grants to programs supporting worker empowerment and improvements in working conditions.  In addition, Mr. Widman was responsible for restructuring Disney's product safety policies and program.  Mr. Widman has also served as VP of Business Development for Disney’s Corporate Alliances Department where he was the successful development of Disney’s global sponsorship and marketing joint ventures with companies such as American Express, Nestle, GM, Coca-Cola and McDonald’s. 

Mr. Widman has provided strategic consulting to international enterprises including MasterCard, McDonald's and DIRECTV.

Michel Moggio

Governing Board Member

Michel Moggio is currently Director General of FJP, the French toy industry association since 2013.

Mr. Moggio was born in France and graduated from HEC Paris business school in 1978. He started his career in marketing functions for blue chip food companies and then gained 20 years of experience in the toy sector as General Manager of Hasbro French subsidiary and afterward Vice President International of Mega Brands inc.

Mr. Moggio is also a Board member of Toy Industries of Europe, European Nursery Products Confederation and serves as Vice President at the International Council of Toy industries.

Neil Friedman

Governing Board Member

Neil Friedman is President & CEO of ALEX BRANDS. Neil brings more than 40 years of experience of toy production. Mr. Friedman joined ALEX BRANDS in October 2014 to lead the toy company through its next growth phase which includes a newly opened worldwide headquarters and expansion into Europe.

As former president of Toys“R”Us and previously serving as president of Mattel Brands and president of MCA/Universal Merchandising, Mr. Friedman has a high-level understanding of the retailer, licensing and manufacturing sides of the toy and juvenile industry and how each side operates in sync.

While serving as president of Toys“R”Us, U.S., Mr. Friedman oversaw all merchandising, marketing, store operations, merchandise presentation, global sourcing and product development, as well as merchandise planning and allocation for the company’s more than 870 stores in the United States.

Mr. Friedman received a Doctor of Laws degree from Rider University in Lawrenceville, NJ in 2016, from where he holds a bachelor’s degree in finance. He currently resides in New York, NY with his wife, Amanda. They have five children and four grandchildren.

Pär Stenbäck

Governing Board Member

Pär Stenbäck has had a distinguished career, primarily in the public and nonprofit sectors. He was Editor at the Finnish Broadcasting Corporation from 1962-1968, then served for 15 years starting in 1970 as a Member of Parliament in Finland. He was the Minister of Education in Finland from 1979-1982, then the Minister of Foreign Affairs from 1982-1983 and now holds the honorary title of Minister.

Mr. Stenbäck was the International Youth Foundation’s Vice President for Europe from 1997-2006 and has also served as President, Foundation for Swedish Culture in Finland; Chairman of the Finnish Red Cross; Secretary General, Nordic Council of Ministers; Secretary General, International Federation of Red Cross and Red Crescent Societies; and Secretary General, Finnish Red Cross. Mr. Stenbäck is also an active member in various organizations including Chairman of the Senate, European Cultural Parliament; Founding and Executive Board member, International Crisis Group.

Synésio Batista da Costa

Governing Board Member

Synésio Batista da Costa was among the founders of ABRINQ, the Brazilian Toy Industry Association 30 years ago and today is its President and CEO. He also heads the association’s foundation to advance the rights of children and leads the Latin American Toy Industry Association, Federación Latinoamericana de los Fabricantes de Juguetes.  He is Vice President for the Americas of ICTI, the International Council of Toy Industries.

A highly successful businessman and entrepreneur, Mr. da Costa is also an experienced association leader, including the Brazilian Association of Certification Bodies (ABROC), the Brazilian Association of Childcare Articles (ABRAPUR), the Brazilian Institute for Qualification and Certification (IQB). In addition to his toy interests, he heads a large number of organizations and companies, many of them associated with the manufacture of musical instruments and promoting music education and children’s welfare. And he is a frequent advisor to the Brazilian government, through the Brazilian Entrepreneurs Coalition (CEB) and the Permanent Enterprise Committee (CEP) – both related to the Ministry of Foreign Affairs (MRE).

Mr. da Costa has also served on the Administrative Council of the Société Générale de Surveillance (SGS), the international testing, verification, and certification organization.

William S. Reese

Governing Board Member

Bill Reese was appointed President and Chief Executive Officer of the International Youth Foundation in 2005, having joined  IYF in May 1998 as its Chief Operating Officer. He was President and CEO of Partners of the Americas for twelve years. Previously, he served with the Peace Corps for ten years, first as a volunteer in Salvador, Brazil, then as director of Brazil operations, and in Washington as deputy director of the Latin American and Caribbean region.

He currently sits on the board of The Prince's Youth Business International in the UK as well as InterAction, where he served previously as Chair. Mr. Reese has also joined the Alcatel-Lucent Foundation Board and serves as a board member of two organizations committed to certifying best practices in global supply chains in the apparel and toy industries: W.R.A.P. and ICTI Ethical Toy Program.

Reflecting his interest in promoting international volunteerism, he has joined the boards of Encore International Service Corps and Global Citizen Year. Mr. Reese received his BA in Political Science from Stanford University and is a 1995 graduate of the Business School’s Executive Program.

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